img
Abu Dhabi-Based BOTH Acquired by People2.0

People2.0, the world’s largest independent global employer of record (EOR) and agent of record (AOR) services platform, announced today that it has joined forces with Abu Dhabi-based Back of The House (BOTH), a major provider of EOR/AOR services in the largely untapped Middle East and North Africa (MENA) market.

With in-country establishments in more than 45 countries, People2.0 offers talent providers capabilities to put anyone to work anywhere, on demand, for any length of time, using one global master agreement.

Meanwhile, the BOTH Group has provided EOR and AOR services to a broad spectrum of Middle East and global clients and partners since 2009, meaning the new partnership inaugurates People2.0’s presence in the region at the same time expanding BOTH’s global capabilities.

“We have identified the Middle East as a strategically important market in our global coverage. The region counts many thriving economies with very sophisticated, international workforces,” said Erik Vonk, People2.0’s Executive Chairman.

“The opportunity to partner with BOTH—a well-established EOR/AOR services provider with in-country operations throughout the Gulf Cooperation Council—allows us to further our mission to be on the frontlines of the workforce revolution. We can meet highly prevalent needs for instant, on-demand international deployment arrangements in an environment known to attract large quantities of professionals from around the globe.”

Anna Heystek, Co-founder and Managing Director of BOTH, believes the merger will massively boost its international client offering: “Many of our clients operate globally and stand to benefit tremendously from People2.0’s worldwide platform and capabilities. BOTH’s region-based clients are now able to offer work arrangements in all major economic centres.”

People2.0’s EOR services are designed for the deployment of employees, while AOR services are designed for the deployment of independent contractors. As the one-stop EOR/AOR provider, People2.0 assumes a wide range of responsibilities on behalf of their clients including onboarding workers, managing employment risks, ensuring regulatory compliance, managing payroll, and administering worker benefits in geographies around the world.

Heystek confirmed BOTH’s leadership team will be assuming key roles in the new entity, ensuring relational continuity and enabling them to guide clients in making best use of People2.0’s global resources. Going forward, BOTH will operate under the People2.0 name and brand. Further details of the deal have not been disclosed

 

About People2.0  People20.com.

 About BOTH  bothuae.com.

Related Posts

img
13 October,2022

Where’s The Talent?

If I had a penny for every organization who told me that succession planning was a key objective, I&...

img
18 October,2022

New Domestic Helper Law to Safeguard Rights

The new law on domestic helpers aims to enhance and regulate the employment relationship of domestic...

img
24 November,2023

Over 6.6 million subscribe to Unemployment Insurance Scheme

The Scheme, which came into effect on 1 January 2023 ensures a social protection for workers – cit...

img
17 March,2023

Beware of Social Media When Hiring Domestic Workers

The Ministry of Human Resources and Emiratisation (MoHRE) has called on employers, UAE nationals and...

img
29 November,2024

The Downside of Club Culture in Organisations

They say that the road to hell is paved with good intentions. Organisations make desperate efforts t...

img
23 September,2022

New Healthcare Initiative to Attract Nationals to Healthcare Sector

The Healthcare Programme, an initiative by the Emirati Talent Competitiveness Council (Nafis), has b...

img
07 November,2022

MoHRE Signs Agreement to Provide Unemployment Insurance

The Ministry of Human Resources and Emiratisation (MoHRE) has signed on Wednesday an agreement with ...

img
13 July,2023

UAE’s Per Capita Income Continues to Rise, Ranks 7th Globally

The per capita income in the UAE, based on purchasing power parity (PPP) in current international do...

img
23 February,2023

Conducting Employee Background Investigations in the Middle East

In the complex world of employee background screening, no two countries are alike.  In the United S...

img
22 November,2022

50 Days to Go for Emiratisation Targets

The Ministry of Human Resources and Emiratisation (MoHRE) has reiterated on Friday its keenness to s...